1. Data Collection and Usage
As TickTag application, we respect your privacy. The core features of the app, including product label scanning and analysis, can be used anonymously without requiring any personal information.
We collect the following data:
Personal Data (Optional - Only with Registration)
- Email address (used for account registration and management)
- Product label images (that the user chooses to save while logged in)
- Analysis results (that the user chooses to save while logged in)
Automatically Collected Data
- Location Data: Coarse location information for analytics purposes
- Device Identifiers: Device ID and User ID for advertising, analytics, and app functionality
- Usage Data: Product interactions, advertising data, and in-app behavior for analytics and personalization
- Purchase History: Information about in-app purchases for analytics
- Diagnostics Data: Crash reports, performance data, and other diagnostic information to improve app stability
2. Purpose of Data Usage
The collected data serves the following purposes:
- App Functionality: Ensuring the app works properly and providing core features
- Analytics: Understanding how users interact with the app to improve user experience
- Third-Party Advertising: Displaying relevant advertisements through our advertising partners
- Developer's Advertising or Marketing: Promoting our own services and features
- Product Personalization: Customizing the app experience for registered users
- Account Management: Creating and managing user accounts (for registered users)
- Security: Verification and fraud prevention processes
3. Third-Party Services and SDKs
TickTag uses the following third-party services to provide and improve our app:
Analytics Services
- AppMetrica: For app analytics, crash reporting, and understanding user behavior
Advertising Services
- Google Mobile Ads (AdMob): For displaying advertisements and collecting advertising-related data
- Yandex Mobile Ads: For displaying advertisements to users
Crash Reporting
- KSCrash: For collecting crash reports and diagnostic data to improve app stability
Messaging Platform
- User Messaging Platform: For displaying consent messages and privacy-related notifications
These third-party services may collect and process data according to their own privacy policies. We recommend reviewing their policies:
4. Tracking and Advertising
App Tracking Transparency
If you allow tracking on your device (via Apple's App Tracking Transparency prompt), our app and third-party advertising partners may access your device's advertising identifier (IDFA) in order to serve personalized ads.
The IDFA is used to display more relevant ads based on your interactions across other apps and websites. If you choose not to allow tracking, only non-personalized ads will be shown.
You can change your tracking permission at any time in your device settings under Privacy > Tracking.
Data Used for Tracking
The following data types may be used for tracking purposes when you grant permission:
- Device ID (from Google Mobile Ads and AppMetrica Ad Support)
- Product interaction data
- Advertising data
Data Linked to You
The following data may be linked to your identity:
- Coarse location (for analytics)
- Device identifiers (for advertising and analytics)
- Product interaction data
- Advertising data
5. Data Security
Your data is protected with industry standard security measures. All personal data is stored encrypted and can only be accessed by authorized personnel. We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.
6. Data Sharing
Your personal user data (email, saved images, and analysis results) is not shared with third parties. This data is stored only in your own account and remains private.
However, anonymized and aggregated data may be shared with our third-party service providers for the following purposes:
- Analytics Partners: To understand app usage patterns and improve our services
- Advertising Partners: To display relevant advertisements (when tracking is enabled)
- Crash Reporting Services: To identify and fix technical issues
These third-party services operate under their own privacy policies and may collect data as described in section 3.
7. User Rights
Our users have the following rights regarding their personal data:
- Right to Access: Request access to your personal data
- Right to Rectification: Request correction of inaccurate or incomplete data
- Right to Erasure: Request deletion of your personal data
- Right to Data Portability: Request a copy of your data in a structured format
- Right to Object: Object to processing of your data for certain purposes
- Right to Withdraw Consent: Withdraw your consent for data processing at any time
- Right to Delete Account: Permanently delete your account and associated data
To exercise any of these rights, please contact us using the information provided below.
8. Contact
For questions about our privacy policy or to exercise your privacy rights, you can contact us.
We will respond to your inquiry within 30 days.
Last updated: October 22, 2025